Admittedly, the title of this blog entry sounds as dry as dust. But I really find it very exciting how blogs are able to bring these references clearly out to daylight which are usually more implicitly part of our cognitive process. I would just like to conduct this brief mental exercise to get my own act together: A few weeks back I gave an interview to Vikas Kumar from the Economic Times of India which I also mentioned in my blog here. In the meanwhile the very nicely written article in the newspaper was published offline and in parallel on the ET-website as “ceo@blogger”. Also one of my blog-pictures has been (with my fullest consent) published in the newspaper. Funnily, the article mentions:
Blogs are also the place to catch new trends as they happen or when they’re about to happen. Ideas and thoughts reach out faster to people, almost instantaneously - while I’m still in the process of writing this piece, a reference to my conversation with Seifert is already up on his blog.
So in that sense we do have already some sort of circular reference.
Yet, there is much more to it as one could find two more lateral references. One is about Arun Katiyar, CEO of SERaja, who finds a very broad mentioning in Viskas’ article. At the same time, I wrote also extensively after a meeting with Arun about the work of his company on my blog here. Somehow it seems to prove the funny saying of a friend in Bombay: “In India, we don’t have those famous six degrees of separation, but rather six degrees of overlap” :-)
And, as Holtzbrinck eLAB will be going live with its corporate blog in German language in the next week where I will be regularly working as a moderator, I have been announcing this in my blog here with respect to the great experience which I could gather from my own blog. In that sense, all the effects that Viskas described in his article about the benefits and challenges of a corporate blog will apply, too, of course with the obvious difference that I am not the CEO of eLAB.
Else? What has been driving me? Wanna know? Ok, I tell you: Oktoberfest (”Wies’n”) in Munich, olé, olé, olé. The by far best time of the year, not just in my hometown Munich, but actually in the entire world. So I have been going there quite regularly with my Bavarian Dress, the “Lederhosen” and making a tall friendship with a most welcome visitor from Japan. And, yo, I tell you, brodas and sistas: The Wies’n is for sure not dry as dust at all!




God, you don’t need a copywriter to promote yourself do you :-)