I remember working as Head of Markting at Bayern 3 a lot with “creatives” from likewise “advertisements agencies”. And admittedly, I always had a bit of a deranged relationship with their “hipness”, their “briefings” and “re-briefings” and “de-briefings”, not to mention the kind of bullshitting during a pitch. A friend just sent me this video, 12 minutes from the Cannes Film Festival 2001, and I was cracking almost down from laughter. It’s relieving, and in all its exaggerated irony, just as irony is: it bears some core of truth.
I guess as a good boy I have to mention that the language is vulgar and offensive. So, ok: The language is vulgar and offensive. Enjoy :-)
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